Haircare Australia

Haircare Australia industry news and brand updates

  • Haircare Christmas Gift Ideas 2018

    Get the perfect Haircare Christmas gift ideas this year for your family, friends and colleagues from Haircare Australia. Choose from a wide range of Christmas gifts to suit every hair type and every hair need from Cloud Nine, Fusion, Evo, Moroccanoil and Reuzel. Consider Haircare Australia your go-to for all your Haircare Christmas gift ideas that are sure to be a hit this Christmas.

    Cloud Nine Alchemy Gift of Gold Christmas Gift Sets

    Introducing the limited edition Cloud Nine Christmas gift sets. Alchemy is real this Christmas - so give the Gift of Gold.  These Cloud Nine Christmas gift sets are perfect for experimenting with your hair until you discover a look that's pure gold.

    These Cloud Nine Christmas gift sets come with a complimentary Gift with Purchase valued at $89.95, which includes a gold edition heat proof travel bag and a gold edition paddle brush.

    1. Cloud Nine Alchemy Gift of Gold - Cloud Nine Curling Wand - Purchase a Cloud Nine Curling Wand and receive a free gift with purchase.

    2. Cloud Nine Alchemy Gift of Gold - Cloud Nine Original Iron - Purchase a Cloud Nine Original Iron and receive a free gift with purchase.

    3. Cloud Nine Alchemy Gift of Gold - Cloud Nine Wide Iron - Purchase a Cloud Nine Wide Iron and receive a free gift with purchase.

    Fusion Big Shots

    Don't be fooled, the Fusion Big Shot Travel Dryers may be mini in size, but they certainly don't lack in power. Boasting a 900 - 1,100w DC motor and 2 speeds, the Fusion Big Shots are a travel essential. Available in four great colours, these Fusion Big Shot Travel Dryers are the perfect Christmas gift or stocking filler.

    1. Fusion Big Shot Coral Travel Dryer

    2. Fusion Big Shot Kool Grey Travel Dryer

    3. Fusion Big Shot Teal Travel Dryer

    4. Fusion Big Shot Metallic Travel Dryer

     

    Evo Christmas Gift Packs

    You can't go past Evo for all your Christmas gifting needs. Coloured hair in need of a refresh?  Tick. Travel essentials? Tick. Men's grooming favourites? Tick. Evo's Christmas Gift Packs have everyone covered, even some of Evo's wise (cheeky) words of wisdom! Always a winner - think Evo this Christmas.

    1. Evo Fabuloso It's Raining Fabuloso - Buy any full size Fabuloso and receive 2 free 30ml Fabuloso Conditioners to try. Available in all 7 shades.

    2. Evo Pocket Rocket - Buy a 300ml Evo Shampoo and Conditioner and receive a free travel set of Evo Shape Vixen 30ml, Evo Mister Fantastic 50ml in an Evo denim bag. Available in Hydrate, Repair, Volume and Style.

    3. Evo Square to Be Hip - Buy any Evo Square Jar and receive a Evo Normal Persons Shampoo 300ml. Available with Box O'Bollox, Causal Act, Cassius and Crop Strutters.

    4. Evo Extra, Extra...Extra - Buy a Evo Shampoo and Conditioner 300ml and recieve a third retail product for free. Available in Hydrate, Repair, Volume and Smooth.

    Moroccanoil Holiday Gift Sets

    Moroccanoil celebrates 10 years of the Moroccanoil Original Treatment in 2018. Treat your loved ones to a Moroccanoil Holiday Gift Set and give the gift of beauty. The argan-oil infused Moroccanoil hair products make for the perfect presents.

    1. Moroccanoil Love is in the Hair - This cute Love is in the Hair bag includes a  Moroccanoil Shampoo and Conditioner 250ml plus two travel sized products. Available in Repair and Hydration.

    2. Moroccanaoil Everlasting Hydration Tin - This luxe tin includes a  Moroccanoil Hydrating Shampoo and Conditioner 250ml plus a Moroccanoil Original Treatment 25ml. The Moroccanoil Everlasting Tin's are available in Hydration, Repair and Volume.

    3. Moroccanoil Everlasting Repair Tin - This luxe tin includes a 250ml Moroccanoil Repair Shampoo and Conditioner plus a 75ml Moroccanoil Restorative Hair Mask. The Moroccanoil Everlasting Tin's are available in Repair, Hydration and Volume.

    4. Moroccanoil Travel Set - These kits contain 4 travel sized products in a neat travel bag. Available in Hydration, Repair and Volume.

    Reuzel Christmas Packs

    Reuzel is the perfect match for the cheeky Scumbag in your life. Holland's finest pomades and grooming products will keep every hair in place and beards feeling and smelling fresh. These neat little packs will make for amazing stocking fillers.

    1. Reuzel Piggy Pack - Buy a Reuzel Pig Pomade 113g and receive a free Reuzel Piglet Pomade 35g. Available in Reuzel Extreme Hold (new), Reuzel Red Pomade, Reuzel Pink Pomade, Reuzel Green Pomade, Reuzel Blue Pomade, Reuzel Fiber Pomade and Reuzel Clay Pomade.

    2. Reuzel Bacon Saver - Buy a Reuzel Beard Foam 70ml and receive a free Reuzel Beard Balm 35g.

    3. Reuzel Off Ya Chops - Buy a Reuzel Shave Cream 95.8g and receive a free shave brush.

    For a full range of Haircare Christmas Gift Ideas, please see your HCA Sales Representative or contact our Customer Service team on 1300 437 436 at sales@haircareaust.com

  • Coming Soon: Evo Macgyver | The multi-use mousse

    Evo Macgyver your way out of hair-threatening situations with Evo’s new multi-use mousse. Slick-it-back, blow-it-out or build-it-up with volume, separation and texture. Whatever your style, with Evo Macgyver, you’ll be prepared for anything.

    Evo Macgyver brings a whole new level of styling versatility to the Evo style family. The lightweight mousse can be used with or without heat, to mould, control, style or finish any look, hair type, length or texture. Unlike the mousse you were using while Evo Macgyver was gracing your television during the 80’s, this super-versatile, multi-use mousse supports your style without stickiness or un-wanted weight. Plus, it’s completely brushable which means soft, touchable hair around the clock.

    With a multitude of applications, Evo macgyver will soon become your favourite product to enhance and maintain your everyday style. Consider Evo macgyver your go-to styling product for creating touchable texture, volume and workable hold, without a paperclip, swiss army knife or duct tape in sight.

    Recommended for

    All hair types

    Benefits

    • Versatile
    • Creates volume and touchable texture
    • Adds shape memory with lasting hold
    • Brushes out with ease

    Size

    50ml, 200ml

    Get the Look

    Whatever your style, create volume, separation and texture with Macgyver.

    Blow It Out

    Achieve a controlled, defined and long-lasting blow-out by applying Evo Macgyver before blow-drying hair.

    Build It Up

    For tousled and defined waves, create alternating bends with an iron. Apply Evo Macgyver from roots to ends, diffuse and tousle out to desired shape.

    Slick It Back

    For a quick and easy slick back, apply Evo Macgyver to damp hair, comb through and leave to air dry for a natural texture without weight or stickiness.

    Find out more and become and Evo Stockist. 

  • Get the Look with Moroccanoil: Textured Bob

    Moroccanoil celebrates 10 years of oil-infused innovation. Drawing on this theme, Moroccanoil Global Amabassador, Peter  Beckett worked with the Journal Magazine to create an editorial collection for Moroccanoil's 10 Year Fearless Beauty campaign.

    "Nude by Nature" heroes the newest products to join the Repair collection - Moroccanoil Perfect Defense and Moroccanoil Mending Infusion. The talented Peter Beckett  shows us how women can live life fearlessly and feel empowered with the limitless styling possibilities that Moroccanoil provides.

    Get the Look: Textured Bob

                  Create this look from the collection in just 3 simple steps using essential products Moroccanoil Perfect Defense, Moroccanoil Treatment Light, Moroccanoil Volumizing Mousse, Moroccanoil Dry Texture Spray and Moroccanoil Mending Infusion.
    Step 1 

    Towel dry hair well and apply Moroccanoil Perfect Defence throughout for weightless heat protection up to 230. Then layer onto the hair 1 pump of Moroccanoil Treatment Light, mid-lengths to ends and a palm size amount of Moroccanoil Volumising Mousse globally, roots to ends. Dry the hair upside down, using your fingers to create as much volume as possible.

      Step 2

    Take 1 inch sections and spray Moroccanoil Dry Texture Spray onto each section, this will give you loads of volume. Wrap the section around a 1” curing tong and hold in place with a small clip. Alternate the direction of the tong to get a more natural ‘lived in’ feel.

    *Tip - use a bobby pin if you don’t have any
    small clips.

      Step 3 

    Take the clips out when the hair has completely cooled. Loosen out the curls with your hands and separate with your fingers. Warm 2 pumps of the Moroccanoil Mending Infusion in your hands and scrunch into the hair to seal split ends, nourish dryness and define texture. Finish with Moroccanoil Dry Texture Spray until you reach your desired texture and shape.


    Click here to view the full editorial on the Journal Mag website. 

    Credits:

    • PHOTOGRAPHY: DAVID MANNAH
    • HAIR: MOROCCANOIL AMBASSADOR, PETER BECKETT
    • STYLING: BRITT MCCAMEY
    • MAKEUP: MIKELE SIMONE
    • CREATIVE DIRECTION: LAUREN KING
    • PRODUCTS: MOROCCANOIL
  • Meet the New Evo Haze

    Everyone's favourite styling powder, Evo Haze has gone under the knife. The result? A full pump lift for extra plump. Handy refills are now on the menu  and a pump top to provide a fine and even distribution of powder. The new pump will fit easily to the refills and, for versatility, there is still a sifter top.

    The winning formula remains the same, adding texture and a matte finish when hair is suffering from the dreaded flop. Fight the flat attack with the new look Evo Haze.

    Evo Haze Recommended for

    All hair types, especially fine limp hair.

    New benefit

    • Easy application - the pump provides fine and even distribution of powder. Can be used for general application or to target a specific area
    • Refill available - reusing the pump on a refill pack minimises environmental impact and wastage.

    Continued benefit

    Volume and texture - adds both volume and texture with a matte finish.

    Become an Evo stockist today. 

  • Fabuloso Pro conditioner bases have had an intensity shift

    In order to deliver an even better colour maintenance system, Fabuloso Pro  have increased the capacity in Fabuloso Pro Conditioner bottles for pigment, by slightly reducing the amount of conditioner base. The new offering will now feature a take home conditioner base of 200ml and a pigment capacity of 60-80g max.

    The new Fabuloso Pro Conditioner bottles are made from 100% recyclable PET plastic and are easier to shake and dispense product from. Now more intense colours can be mixed in the Fabuloso Pro Conditioner environmentally friendly packaging… good for you and the planet.

    New Benefits

    • Room for more pigment – more intense for better hair colour maintenance
    • 100% recyclable PET plastic – better for you, better for the environment
    • Thinner and stronger packaging – easier to squeeze

    Continued Benefits of Fabuloso Pro Conditioners

    • Unlimited creativity to perfectly match and maintain clients’ hair colour in between all colour services (permanent, demi and semi-permanent colour)
    • Colour molecule is deposited inside the hair shaft - bonding it to the hair fibre for lasting results
    • Results in 3 minutes, smoothing / anti-static effect that polishes the cuticle to reduce frizz and give brilliant shine
    • Restores and maintains moisture balance
    • Softens, nourishes and detangles without weighing hair down
    • Colour maintenance conditioners can be created for different hair types

    New Mixologist Menu

    The mixologist menu has been updated based on market feedback. This new menu shows examples of stronger tones that are created based on the 80g formulations.

    Contact us to find out more about Fabuloso Pro Conditioners and become a stockist today. 

  • Coming soon: New Evo Happy Campers Wearable Treatment

    Treat your hair to its happy place with the new Evo Happy Campers wearable treatment.

    The now even happier, Happy Campers has morphed into a lightweight, daily styling treatment that moisturises, strengthens and protects hair with an added style boost, it will take you on a trip down memory lane… to the days when your hair looked as carefree and youthful as you felt.

    Get the Look

    Create lived-in texture and easy waves using Evo Happy Campers with these simple steps:

    Lived-in Texture

    For separation and texture, spray Evo Happy Campers through mid-lengths to ends of dry hair and comb through. Section hair into two and create two tight plaits behind each ear. Diffuse product into hair and iron over the plaits and leave to cool. release hair from plaits and finish by applying happy campers as a cream.

    Easy Waves

    Achieve lightweight separation and definition by applying Evo Happy Campers as a cream. Use through the mid-lengths to ends of damp hair and comb through. Take large horizontal sections and blow-dry the hair smooth, away from the front of the face to create a slight wave. Use a curling wand to accentuate the wave through the mid-lengths and ends. Finish by applying Evo Happy Campers as a cream.

    Evo Happy Campers is available from Haircare Australia from November 2018.

    Find out more and become and Evo Stockist. 

  • Haircare Australia at Hair Expo 2018

    The hairdressing community was in full force this weekend, celebrating the biggest event on the hairdressing calendar – Hair Expo 2018. Back in Melbourne for 2018, hairdressers from every corner of the country – and even the globe! – showed up to learn, teach and discover.

    We were proud to showcase our stable of exclusive salon-first brands at our dedicated Haircare stand – you couldn’t miss us with our Haircare logo hanging proudly above the expo hall, visible from almost anywhere in the room, and the thousands of Haircare showbags that we distributed to all attendees across the weekend.

    Amongst our stable of brands, we were excited to showcase exciting offers from Olaplex, Moroccanoil, Evo, #Mydentity, BaByliss Pro, Denman, Fusion, Mop, Reuzel. We also brought back with us the ever-popular Evo Fab Pro Cart and Pick & Mix stands!

    We had a great time having our brands showcase their talents on the mainstage with Evo, Denman, Olaplex, #Mydentity and Moroccanoil presenting throughout the weekend.

    Let’s face it, an Expo stage would feel incomplete without social media sensation, Guy Tang! Here he is in action, launch his new collections, Naked and Super Hero for #Mydentity.

    Celebrity colourist, Tracey Cunningham, took to the main stage to present the world-first launch of  Olaplex 4 & 5 – before any other country in the world!

    Evo represented in full force with The Young Guns, featuring Nicole Kae and Pete Koziel and with support from with the ever-entertaining Evo ambassador and Hair Expo 2018’s Educator of the Year, Jules Tognini and Evo Creative Director, Lauren McCowan.

    Caterina Di Biase and her Heading Out team presented the wild Salvaggio collection for Denman

    Moroccanoil presented beautiful editorial hair with Peter Beckett and the Moroccanoil Education Team.

    After a jam-packed and fun-filled weekend, we're looking ahead to Hair Expo 2019. We hope to see you there!

  • Haircare's VIP Party 2018

     

    Overlooking the bright lights of the city from the sleek balcony and raging dancefloor Luminare truly turned it on for Australia’s hairdressing elite.

    At its core the Haircare VIP Party is the rallying of a community of like-minded salon professionals, it’s about a good time and meeting people that believe in the same principles all in the name of building and protecting the industry we all love.

    See the full album via our Facebook page.

     

  • Pop-Up Education 2018

    Haircare’s first Pop-up Education event was a flurry of inspirational hair, colour, insights and…costumes?!

    What a day full of hair inspiration – there was something for everyone…whether it be insights from Tracey Cunningham for Olaplex (that client might look old to you, but inside she still feels like she’s 25!), the sassy humour and avant garde vision of Jules, Lauren, Nicole and Pete for Evo (why doesn’t the client ever bring back their head full of Japanese bobby-pins, anyway?), the raunchy #Mydentity colour presentation of Guy Tang, the beautiful hair of the new Lakme Chroma launch and social insights from Telleish and Hair&Harlow, the barbering prowess of our Reuzel Scumbassadors Becca May and Josh Mihan, or the editorial work of Peter Beckett and the Moroccanoil team, everyone took away something to re-ignite their passion on the floor of their own salons.

    As a side effect, the visual image of Leonard’s costume changes that are still burned onto the retinas of all that attended (our favourite was the evening gown…)!

  • Mercedes-Benz Fashion Week Australia 2018 Wrap Up

    Mercedes-Benz Fashion Week Australia 2018 (MBFWA 2018) once again provided a showstopping celebration of Australian fashion.

    Making their runway debut, Client Liaison Deluxe Line (CLDL), is the next step in cosmopolitan style and international flavour. Becoming iconic for enhancing their music with their inherent sense of style through custom designed costumes for their dynamic live shows and an ongoing commitment to their eclectic daywear wardrobe.

    For this range, Co-CEO’s Harvey Miller AO and Monte Morgan have turned up the treble to envisage and design a full service fashion collection including Menswear, Womenswear and Accessories. Inspired by archive resort footage of Christopher and Pixie Skase by Rennie Ellis, long late lunches and classic Australian flora and fauna, CLDL is executive relaxation for leisure enthusiasts, where life is a party and you’re always invited.

    Held in the Overseas Passenger Terminal at the Rocks gave views of the Sydney Opera House and an epic location for a runway, depicting the Australian landscape.

    Renya Xydis, Hair Director and Cloud Nine Ambassador, with Aiden Xydis Head Barber at The Men's Grooming Room, created six, funky key looks for the Client Liaison Deluxe Line, ‘Champagne Affection’, – with hair styles featuring big, bouncy blow-outs, high-school girl, curly off centre high ponies with Client Liaison scrunchies, the ultimate Brooke Shields ‘it-girl’ hair, ringlet curls and slick-back hair, capturing the 80’s.

    “I wanted to embody and draw inspiration from one of America’s highly renowned models and actresses, Brooke Shields to create the ultimate 80’s hair. Working at building the hair by creating volume, texture and oomph by using the Cloud Nine O Pod for blow-out styles and the Cloud Nine Curling Wand to form the hairstyle structure for the curly high ponie sealing with styling products to hold the look” – Renya says.

    “Working with the natural state of each of the guys’ hair, I used length to create volume and curls while slicking back shorter styles for a ‘wet look’ vibe” – Aiden commented.

    C/MEO Collective collection on the other hand was all about playing with volume, scale and colour to accentuate the female form and encourage the exploration of individual style. Summer essentials abound, with check dresses, lightweight linen, cinched waist shirting, logo tees and a dose of denim in chalk or classic blue.

    Held at the iconic Carriageworks location, the C/MEO Collective runway saw models weaving between freestanding custom made concertina installations.

    Lauren McCowan, Haircare Group Creative Director and Cloud Nine Hair Director for C/MEO Collective created a multitude of unique looks for the showcase at MBFWA 2018 –with a real focus on enhancing each model’s natural hair type. Undone knotted buns, loose, relaxed waves and ringlet curls graced the runway, dusted with chic hair beads from KELA Hair Jewellery. Embracing individuality was the centre of each of these key looks developed for the colour-filled C/MEO range.

    “I wanted to explore the two biggest trends globally right now which is the 'Art of the Individual' and 'Self Acceptance' - exploring and celebrating each models individual hair type and texture. Working and building a beautiful base, quality to the hair and then using Cloud Nine to seal that in and create beautiful finishes without compromising the quality of each girls hair" - McCowan says.

    Click here for MBFWA 2018 Hair How-Tos.

  • Get the Look with Cloud Nine: Twisted Bun for C/MEO Collective

    HCA Creative Director, Lauren McCowan celebrates individual hair type and texture and shows us how she created a twisted bun for C/MEO Collective at Mercedes-Benz Fashion Week Australia 2018.

    With a focus on enhancing natural hair type - the C/MEO Collective runway show at MBFWA18 saw undone knotted buns, loose, relaxed waves and ringlet curls, dusted with chic hair beads from Kela Hair Jewellery.

    “I wanted to explore the two biggest trends globally right now which is the 'Art of the Individual' and 'Self Acceptance' - exploring and celebrating each models individual hair type and texture. Working and building a beautiful base, quality to the hair and then using Cloud Nine to seal that in and create beautiful finishes without compromising the quality of each girls hair" - Lauren McCowan says.

    Create the twisted bun in just 7 simple steps using essential tools, Cloud Nine Airshot and Cloud Nine Micro Iron.

    Recreate this runway look using Cloud Nine tools and Kela Hair Jewels:

    Get the Look: Twisted Bun

                  1.  Dampen hair with Evo Day of Grace and brush through to hydrate and prepare hair for styling.
      2.  Whilst the hair is still damp, apply Evo Salty Dog to the hairline, then layer with Evo Water Killer. Use the Cloud Nine Airshot to blow-dry product into hair to create lift and an airy texture.
      3. Use a wide tooth comb to scrape hair back into a ponytail and secure just below the crown with an elastic bungee.
      4. Split the ponytail into two and tie both sections of hair into knots to create a twisted bun. Secure with a clear elastic and hair pins to keep the hair tight and to lock into shape.
       5. Pull out the ends of the hair from the bun to create a tail.
       6. Use a bristle brush to brush the front hairline forward to loosen fly-a-aways. Polish in some texture with the Cloud Nine Micro Iron and Evo Builders Paradise for a considered finish through the front.
       7. Apply a dusting of Kela hair beads for a chic, effortless elegance finish.

    Click here to become a Cloud Nine stockist.

  • New Olaplex Shampoo and Conditioner

    Olaplex, known for revolutionising the hair industry as the very first bond repair and maintenance system,  is set to launch its first product since its 2014 inception - Olaplex  shampoo and conditioner, more specifically known as the Olaplex No. 4 Bond Maintenance Shampoo and No. 5 Bond Maintenance Conditioner.

    To celebrate the highly anticipated new arrivals, world renowned celebrity colourist and Olaplex Ambassador Tracey Cunningham will launch the Olaplex shampoo and conditioner, No. 4 Bond Maintenance Shampoo and No. 5 Bond Maintenance Conditioner on stage at Melbourne’s premier salon industry event, Hair Expo Australia.

    Exclusively being released for the first time at Hair Expo, visit the Haircare Australia stand 2120 to find out more. The Olaplex Shampoo and Conditioner will  be available to purchase from Haircare Australia soon after.

    A perfect synergy, complementing the existing collection, the duo is devised as part of a “3-4-5 system”, a three step Olaplex take home haircare regimen used in collaboration with No.3 Hair Perfector to repair, strengthen and protect the hair, for tangible salon-fresh results.

    3-4-5 Olaplex Take Home System

     

    No. 3 Hair Perfector

    Continues the reparative benefits of your Olaplex in-salon service with this weekly treatment that will repair new damage and keep your colour lasting longer.

     

    No. 4 Bond Maintenance Shampoo

    Restores internal strength and moisture levels to add incredible shine and manageability.

     

    No. 5 Bond Maintenance Conditioner

    Restores, repairs and hydrates without adding excess weight. Eliminates damage and frizz for strong, healthy, shiny hair.

    Designed to transform all hair types, and formulated using Olaplex's trademark bond building chemistry, No. 4 Bond Maintenance Shampoo restores internal strength and moisture levels for incredible shine and manageability whilst No. 5 Bond Maintenance Conditioner restores, repairs and hydrates for lightweight strong, vibrant hair.

    Free of silicone sulfates and parabens, No. 4 and No. 5 formulations are colour safe, gluten free, nut free and vegan heroing the highest quality ingredients including essential vitamins, natural oils and fruit extracts.

    The innovative Olaplex haircare line now comprises; No. 1 Bond Multiplier, No. 2 Bond Perfector, No. 3 Hair Perfector and now No. 4 Bond Maintenance Shampoo and No. 5 Bond Maintenance Conditioner.

    Contact us for more information and become an Olaplex stockist today.

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