evo hair once again saw itself and the forefront of New York Fashion Week as Lauren McCowan and her team from the evo New York Study Tour styled TOME's Autumn Winter 2015 runway show. Creating an effortless yet sleek ponytail, Lauren's hair direction was the perfect compliment to TOME's tailoring. In six simple steps this post will give you the tips to recreate this stunning sleek ponytail yourself. Your go-to hairstyle for the upcoming winter months.
"The inspiration for the look came directly from tome’s collection, they have become synonymous with classic structure and exquisite tailoring, but with unexpected finishes and fabrics. the looks for the collection were quite ladylike, so we wanted to bring a sport luxe feel to the hair and a really effortless finish to offset the tailoring of the collection; maintaining that hint of the unexpected. An effortless sleek ponytail that brings out the shape of the face with texture and
separation, enabling the focus to remain on the tome collection and to add a sporty edge to ladylike construction" - Lauren McCowan Hair Director
Spray in evo root canal around the front hair line, through the sides and the top of the head to the crown and comb back with a wide tooth comb. Dry with a blow-dryer.
Layer evo shebang-a-bang over the front of the hair and rake in for separation and texture.
Set the sides of the hair with evo helmut light hairspray and work hair into a low ponytail at the nape of the neck.
Using a thin elastic or hat elastic and secure hair into a tight ponytail at the base of the hair.
Detail ponytail with evo shebang-a-bang sprayed only into random areas of the tail, for an unexpected clash of texture and definition.
To control flyaways around the front of the hair, use a touch of evo casual act to control the front hairline without looking too done.
The Autumn Winter show this year was not just your average collection showcase, but also the début of Sarah Jessica Parker's shoe collaboration with TOME. The evo team were given the rare and exciting chance to meet the fashion queen herself backstage, the ultimate fashion week experience for the lucky team.