Inspiration

  • Renya Xydis | A Little Respect

    Renya Xydis chats Instagram, rising to the top, the reality of respect and her upcoming education workshop, The Sessions.

    Renya Xydis, the pink haired, (usually) red-lipped dynamo that elevated the Sydney salon landscape and set standards for ‘session’ in Australia. She has built a cult following in Valonz Haircutters and propelled profiles in the likes of Travis Balcke – Eugene Souleiman’s right hand man.

    Cloud Nine Ambassador, celebrity stylist, savvy business woman and the driver of trend defining Instagram accounts @sydneysbesthaircolourists and @valonzhaircutters, it’s a busy, burgeoning life for Renya Xydis – one punctuated with a stream of timeless beauty; moments that make pictures to last a lifetime.

    But it hasn’t been all high times and hero hair moments. While today you’ll find her working the fashion week circuit from New York to Paris, settling the likes of Cate Blanchett into her chair or creating on-set for VOGUE and Marie Claire, what people don’t see are the years of sacrifice and hard work Renya has invested to manifest her life today. We all have to start somewhere, and for Renya, reality is the key.

    “My best advice for younger artists realizing their creativity? Don’t pick up a copy of Italian VOGUE and think you can create that. They spent thousands of dollars to get that look and then you’ve got hours of post production,” Renya begins.

    “There is so much happening on Instagram, we have access to the work and minds of the world’s best creatives, use it, consume it … and learn your lighting! Google your favourite photographers and various lighting styles, this generation of hairdressers don’t realize how lucky they are, it’s so easy to do your research now,” believes Renya.

    For Renya, as much as she loves Instagram – its universal connection, and what the platform can do for a profile and business – a new urge for instant gratification is stimulating a warped belief that, as quickly as we can access imagery, we can master the mind the behind it.

    “What young stylists don’t understand is that in the case of so many styles we see in Italian VOGUE, i-D or the latest Prada campaign, the hair director and/or creative team has spent months or even years on making that moment happen. There are so many little secrets behind these looks and quite often, they’re the result of a series of mistakes that the hair director will run with,” Renya divulges.

    Renya suggests connecting with local fashion schools such as FBI, attending their annual fashion parades, taking note of emerging designers and, ultimately, collaborating with them. And the same principle applies to makeup and photography. The likes of MAC Cosmetics and Napoleon Perdis have a budding collective of artists just waiting to get creative and gather the experience they need to be great. When it comes to photography, Renya suggests approaching the assistants of the photographer’s assistants, “just be there on-set and help out, that’s how you meet and connect with people … but put your phone away, it’s so disheartening to everyone.”

    Renya Xydis

    “Just be humble, and be respectful. Take a look at the situation that you’re in. If you’re allowed backstage or at a shoot, really appreciate it, it’s someone else’s dream and hard work and they’re giving that to you,” says Renya.

    “No other seminar or workshop can educate you on mastering the nature, pace and precision of backstage or on set, and it’s free! Think about it, every other course, cutting, up-styling, you have to pay for.”

    Sharing and integrity drive all that Renya applies herself to, and her Instagram accounts are no exception. For Renya, a successful Instagram feed is one that speaks of you as an individual and, where hairdressers are concerned, an artist.

    “Everything I put on Instagram is reflective of what I would want to learn and how I would like to look,” she begins.

    “Don’t sway to other people’s Instagram accounts, don’t copy. So many accounts are all about the same, fly-away texture and standard colour … this looks like a piece of toast to me, it looks bland.”

    Renya is a passionate advocate for the many colours, ethnicities and interpretations of beauty that we, as the human race, represent, and believes that with our real and virtual access to all corners of the world, there’s no excuse to lead a boring feed.

    “You’ve got to bring a bit of magic, look at your feed, look at your last 12 images, have you got versatility, have you got colour in there saying ‘I’ve got a personality?’ I see fun, vivacious girls with bland Instagram accounts - that’s not showing off their personality,” continues Renya.

    “If you love the beach, put that on there, if you love fashion, feature some of that too but just make sure those posts occupy 1 % of your feed, and the remaining 99% hair, what you believe in.”

    It is all this and more that Renya will discuss in an intimate, open format at the upcoming Cloud Nine, The Sessions workshop. The morning will see Renya share her secrets to building and maintaining a successful salon, all while growing a creative career and engaging clientele.

    “I want participants to walk away with a strong understanding of how to engage and grow the right clientele for them, their team and salon culture,” says Renya.

    “And it’s so important for salon owners to nourish their own creativity whilst running and building a successful business. For some this may seem a difficult task, so I want to provide insight on how to make this a reality – a reality that will build culture, team morale and have a direct impact on the salon’s bottom line.”

    An expert in salon marketing and brand culture in the digital realm, Renya will educate on building a strong following and will guide participants on creating a piece of content, ready for market, on the day.

    “I’m really looking forward to guiding each participant through the process of creating a powerful and directional piece of content ready for social media. We’re going to explore the best apps, techniques and timings to get the most from digital ready content and really drive a salon forward,” she says.

    The Sessions Workshop will take place on Tuesday, 15th August. Click here to secure your spot. 

  • Evo Education: Evo New York Study Tour

    “If I had to choose one word to describe the Evo study tour, it would be wow! Evo’s style of education is like no other.”  Heather Hall, Evo Education NYST attendee.

    Bigger and Better Than Ever.

    Be immersed by fashion week in NYC. Take in the culture, the art, the trends and all the inspiration.

    • Work backstage at 2 x exclusive NYFW shows alongside the Evo hair director and team
    • Attend and style 2 x Evo photo shoots
    • Be mentored by internationally acclaimed stylists
    • Network with like-minded stylists from around the world
    • Attend exclusive Evo education courses
    • Gain an insight into international brands;
    • Evo, Fabuloso and Fabuloso pro
    • Enjoy free time to explore the sights and sounds of New York City
    Welcome Drinks

    Start the tour with team drinks at an iconic NYC bar.

    Business Brunch

    Learn key tips and tricks from the best in business over a NYC brunch.

    Team  Dinner

    End the tour with a team dinner.

    NYFW Backstage x 2

    Work backstage creating the runway look for a NYFW show.

    Editorial Photo shoot

    Work with key Evo stylists to create the latest editorial look of the season and score images for your portfolio.

    How to Photo Shoot

    Create and photograph styling techniques.

    The Renegades

    With Lauren McCowan and Jules Tognini – a day of cutting and styling with two of the industries most awarded and published stylists. Let our masters lead you in a new direction…

    Book Your Place

    Are you ready to reserve your place on the Evo New York Study Tour 2017?

    Please email salessupport@evohair.com or call +61 (0) 407 504 594 to reserve your place.

    Please be advised that numbers are strictly limited and a 50% deposit is essential to secure your booking.

  • Hair Expo 2017 Wrap Up

    With the growth of Australian hairdressing always top of mind, Haircare Australia views Hair Expo as an integral platform to inform, inspire and unite the industry - not only with a powerful stead of products and professionals - but with one another.

    Occupying prime position on the exhibition floor, showcasing brands including Olaplex, BaByliss, Verb and Fabuloso Pro for customised coloured conditioners, Haircare welcomed record numbers in traffic and activity. Enjoying the opportunity to chat trials and triumphs with valued clientele and always taking the chance to listen and take on board valued feedback.

    It was over in the education rooms however where the culture and influence of the company truly made its impact; hundreds of delegates walking away with fresh perspectives and technical insights as delivered by the likes of Guy Tang, The Schorem Barbers and Jules Tognini.

    Freevo

    First to the stage was the much anticipated Freevo show. Hosting a line-up of Evo’s most influential artists in Lauren McCowan, Jules Tognini and Leonard Newton, the audience enjoyed the usual and always hilarious banter while consuming colour and creativity otherwise untold.

    Hair Expo Freevo

    “We ultimately wanted the audience to walk away with the understanding that there are so many interpretations of what makes something cool, beautiful and modern. And this is the whole idea of the Freevo campaign - don’t be defined by what other people tell you, you should be,” said Lauren.

    Lauren presented an intricate, ghetto inspired braided style followed by a shaved head adorned with bright-red hair balls fastened randomly and with ample effect. Lauren’s classic up-do made a statement before a blue-green wedge (wig) lifted to reveal yet another trending buzz cut.

    A stand out from Lauren’s repertoire was a pastel rose gold-peach style on which the Creative Director glued a rainbow of precoloured finger waves.

    “We coloured each weft with a custom Fab Pro mixation before soaking with Evo Gangsta Grip and finally layering with Evo Helmut Strong Hairspray. We did this on individual pieces of mesh and allowed them to set overnight. Now I’m sticking them on with eyelash glue which can be easily removed with Evo Love Touch Shine Spray,” divulged Lauren.

    Leonard created a shoulder-length precision bob with a lick of blue and a subtle-yet striking triangle detail through the front, inspired by the Harajuku kids, the style was effortlessly cool and ready to walk from salon to street.

    Working with the Evo Tyler Teasing Brush, Leonard demonstrated a series of universal techniques including back combing, back brushing and layering of product such as Evo Helmut Strong Hairspray, “for a glass like effect.”

    While Lauren continued to illustrate the secrets to being a ‘360 degree hairdresser,’ Jules took to the stage with a vibrant copper canvas ready for reshaping.

    “I want to create this restyle in real salon circumstances, without prep and with standard time limits,” started Jules. Borrowing from Milla Jovovich in Fifth Element, Jules travelled his cut from bulky to textured and youthful, working to materialise his model’s wicked personality, as well as his own.

    “Freevo is less about being dictated-to by products or a corporate juggernaut and more about being a part of something. Hair shouldn’t be about a collection, or what’s hip and trending, it should be an expression of yourself and your client,” said Jules. But this should never deflect a great haircut. “Evo is never going to even out a bob or fix a haircut, but if you do a good haircut it will have your back, push and drive the style,” he said.

    Jay was the genius behind the shifting colour palette, calling on his latest accomplice, Evo Fab Pro Black to create new, unseen levels of pastel.

    “The current Fab Pro palette is the colour wheel, for example the chocolate exists at a level 5, and with the addition of black, this will help to add depth and achieve really dark dual-tones; beautiful deep pastels and greys,” said Jay.

    “Especially as a semi-permanent, Evo Fab Pro Black is great to deepen and refresh darker tones, it’s really going to open up the capabilities of Fab Pro, in particular for cool interesting pastels,” commented Lauren.

    Schorem Barbers

    Next to the spotlight were the world’s favourite barbers and creators of Reuzel, Leen and Bertus aka The Schorem Barbers.

    The pair credited Vidal Sassoon as a hero inspiration, “because he changed the way we look at hair, he taught us to treat hair like a unique product, and that’s how we cut hair,” shared Bertus.

    “We look at the natural fall of hair and see every person who walks into the shop as an individual, there are 8 billion people in the world, and they each have different hair.”

    Hair Expo Schorem

    Bertus believes every product that is custom made for someone will fall correctly and made a metaphor from the tailored jacket. “When you travel with a customised jacket, and it’s been stuffed and pulled in and out of a backpack, and then you finally pull it out and put it on, it always falls correctly.”

    Bertus translated this to clipper work, and encouraged the room to look at clippers as “a whole lot of scissors with a cord.” He educated on setting a baseline to secure length around the perimeter and how to use your body as a tool, always keeping the sternum right behind your work for 90 degree angles every time.

    With the right angle on-side, The Schorem Barbers believe the most important area of the head (as it pertains to men’s hair) is where the ear is attached.

    “You can shave everything forward or back from that point and it will look good,” said Bertus. A suggestion well and truly proved on-stage in a series of perfect pompadours fusing James Dean and Elvis, 2017-style.

    Lastly, the lads advised on creating men’s hair to be proud of, a notion that shines from their persona to their product line, Reuzel.

    “Try and do at least one haircut a day that you can be really proud of. Every time you give a client the best haircut possible, you give a little bit of yourself away, so don’t forget to be good to ‘you,’” said Bertus.

    Guy Tang for Olaplex

    Further raising the spirits of Australian hairdressers was Instagram sensation and instigator of the global ‘Hair Besties Community,’ Guy Tang.

    Back by popular demand, the hair colour hero presented a series of shimmering colour delicacies from rose gold to lilac and silver, each dissected with that addictive language symbiotic of Tang and his fans around the world.

    Hair Expo Guy Tang

    Followed for his hair colour transformations and peerless pastels, Guy is all too familiar with ‘fear of the fade,’ and spoke about the importance of educating clients on expecting and enjoying the inevitable process. “I don’t know why everyone is so scared of fading, everything fades - life fades. My advice is to educate your clients accordingly, and don’t use the word fade, use the word evolve, ‘evolving into a beautiful smoky beige colour.’”

    Guy believes toning on dry hair creates a more seamless result (as water molecules occupy the hair shaft) and encouraged his audience to up-sell the service.

    “Call it glazing, dry-glossing or top-coating, it’s so important to tone on dry hair so if it’s a process that uses more time for a better result, then charge for it. It’s a service your clients will love as they will see you’re taking more time with them,” he said.

    Big on under-promising and over-delivering, not a colour passes through Guy’s hands without the Olaplex touch, in particular when working with those harder to achieve tones such as silver. Guy reinforced the less is more approach with Olaplex, asking colourists to use only the specified amount as “it has a pH of 3.5, it’s very acidic.”

    Caterina Di Biase for Denman

    Hair Expo Caterina Di Biase

    And, last to take the stage was two time Hair Expo Australian Hairdresser of the Year and two-time AHFA Hairdresser of the Year, Caterina Di Biase, enforcing the point that excellent prep forms the basis for key artistic editorial work. Caterina took to the stage. With the assistance of her Heading Out Creative Team, Caterina disseminated and reconstructed some of her key editorial looks for the crowd, sharing with them how she employs classic hairdresser’s tools, such as a Denman 7-row brush, to work and dress the hair prior to styling. Even simple tricks, like using different coloured cutting combs to provide contrast against light or dark hair can take away some of the guesswork and valuable time behind the scenes. The secret to success, according to Caterina, is combining the right brushes and tools to help bring the stylist’s vision to life.

    Sharon Blain for BaByliss

    Hair Expo revellers were treated to daily demonstrations by the Queen of long hair styling, Sharon Blain, over at the BaByliss exhibition stand. Hairdressing royalty Sharon Blain claimed her throne as the Queen of long hair styling with daily hair demonstrations. Drawing in a keen crowd, Sharon captivated her audience as she shared some of her creative and inventive techniques using the BaByliss portfolio of tools, finishing her looks with the use of threading ribbons for styles that wowed.

    Hair Expo Sharon Blain

    After a jam-packed weekend, Haircare Australia is fondly reflecting on their mission to inform, inspire and unite the industry. Now, until next year!

  • The Fashion Week Wrap-Up

    Once again Mercedes-Benz Fashion Week Australia was a showstopping fashion extravaganza. It showcased emerging Australian talent and household names like Dion Lee and Romance Was Born, as well as the major comeback of Australian fashion brand Sass & Bide.

    The key hair trends that ran through many of the designers shows were natural, effortless hair with the hint of a 90’s come back. Many of the hair looks championed the model’s individuality and showcased their natural beauty.

    Sass & Bide was a celebrated affair, with a collection titled ‘Fiesta Barcelona’, which was inspired by Antoni Gaudi’s Casa Batillo. The resort collection celebrated the whimsical decorative exterior and the zen simplicity of the white light interior.

    Renya Xydis, Cloud Nine Ambassador, acted as the Hair Director for the show and emancipated the Sass & Bide girl with the ultimate cool-girl braids. Renya created five modern twists on a classic braid, with looks featuring sleek and straight simplicity juxtaposed with unapologetic Mohawk tails, modern cornrows and fighting fish tails to capture the pulse of Barcelona street culture.

    "We wanted to create looks that showcased that the Sass & Bide girl as fresh and modern, playing on the spirit and essence of Barcelona. We created the sleekness of the looks with the Cloud Nine Wide Iron and then the intricate Mohawk braids to complement the bold shimmering street life featured within the collection." – Renya Xydis

    C/MEO Collective on the other hand was all about the ultimate ‘feminine-girl’ look this year at Carriageworks. The collection itself, was all about dramatic ruffles, exaggerated detailing and floral prints. The models gracefully floated down the runway, emphasising the brand's DNA of effortless beauty.

    Lauren McCowan, Haircare Group Creative Director and Hair Director for C/MEO Collective created two understated looks for the runway. One was the classic messy ballet bun, perfectly complemented by the second look, which was undone, flowing tresses. Both looks complemented the wild femininity and vigorous spirit throughout the colour soaked range.

    "We wanted the hair look to emphasise the playful and floral nature of the collection. These runway styles can be worn day-to-day, as they are effortless, easy and internationally appropriate." – Lauren McCowan.

  • Moroccanoil at the AJE Resort 17/18 Runway

    Effortless, Natural Hair presented by Moroccanoil at the AJE Resort 17/18 Runway.

    Quintessential Australian label Aje, launched their Resort 17/18 collection yesterday evening Monday 1st May at the Art Gallery of NSW. Titled, Awelye - the Anmatyerre tribal word for women's ceremonies, the collection will pay homage to the iconic indigenous artist Minnie Pwerle.

    Designers Edwina Robinson and Adrian Norris commented, ''We are delighted to be continuing our rela-tionship with Moroccanoil, and are excited to be partnering with them for our Resort 17/18 show. We feel that Moroccanoil perfectly captures the ease and elegance of the Aje girl, with a focus on natural beauty''.

    Michele McQuillan, Hair Director for Moroccanoil commented "The inspiration behind the Moroccanoil look for AJE Resort 17/18 is an effortlessly, cool girl. We've created a natural feel with an element of raw-ness that highlights the natural textures of each girl’s hair. Each look uses a base of Moroccanoil core products to enhance the already existing natural wave, creating an individualism to each girl"

    Recreate the Look:

    Products and Tools

    Moroccanoil Original Treatment Oil
    Moroccanoil Dry Texture Spray
    Moroccanoil Dry Shampoo
    Moroccanoil Moulding Cream
    Moroccanoil Glimmer Shine Spray
    2 x curling tongs: 20mm and 25mm sizes

    1. On dry hair, begin by prepping the hair with the Moroccanoil Original Treatment Oil to create the perfect foundation for styling. Evenly apply 1-2 pumps on clean hair, from mid-lengths to ends.

    2. Proceeding with dry hair, spray the Moroccanoil Texture Spray evenly throughout the hair to create a texturized hold. Section the hair in two, the lower section from the occipital bone to the nape. Clip the top section away. Working with the lower section, separate the hair into two parts and braid from the roots to the mid lengths, leaving the ends out. The Moroccanoil Texture Spray is used as a prep spray to provide foundational grip needed for no-slip braids. It gives a texturized hold with a dry, gritty finish for an effortless, undone style.

    3. Continuing with the two braids, clamp each of them with a straightening iron and allow them to cool. Once cooled, take the hair out of the braids. This will create a wave in the hair that appears natural with movement and bounce.

    4. Let the rest of the hair down to where it naturally falls and make a slightly messy centre parting. Lightly spray the Moroccanoil Dry Shampoo at the roots to refresh the hair. Use the tongs to create a subtle bend throughout the hair, wrapping small sections in alternating directions, all throughout the top section.

    5. Lastly, gently emulsify Moroccanoil Moulding Cream with your fingers, and then grab pieces of hair to create a separation of ends for a lived-in look. Finish the look with Moroccanoil Glimmer Shine spray to enhance natural colour and shine.

    The finish: natural, wavy, textured hair with the help of Moroccanoil styling products.

  • Bazaar in Bloom with Moroccanoil

    On Thursday 13th October Michele McQuillan and Moroccanoil joined forces with Harper's BAZAAR  as they hosted their second BAZAAR in Bloom fundraising gala. Located at Justin Hemmes' private residence, The Hermitage, in Sydney's Vaucluse, guests enjoyed a couture runway show, highlighting 31 of Australia's most celebrated designers, each of whom created a bespoke gown for the event.

    Alongside Michele McQuillan, a talented team from the Haircare Australia salon network came together to create both the runway hair, and assist Michele with an 8-page Harpers Bazaar editorial  shoot (on shelves November). The experience provided stylists with the opportunity to work alongside Michele and gain a valuable insight into the world of runway and editorial styling. Moroccanoil education manager, Violet Sainsbury also had the privilege of styling Australian model, Steffanie Roberts' hair as she attended the event a guest of Moroccanoil.

    Bazaar in Bloom Moroccanoil 1

    Hair director, Michele McQuillan transformed hair into effortless, romantic buns with the help of the Moroccanoil Curl Defining Cream, Moroccanoil Luminous Shine Hairspray and the soon to launch, Moroccanoil Dry Texture Spray. With movement and texture, the hair floated down the runway, making the perfect canvas for each of designs on display.

    "The timeless elegance of all the dresses needed a continuity within the hair. This was inspired by Victorian women dressed for a summer garden party. By playing with the prudish shape we gave it a fresh sense of wild bohemia. The repressed Victorian bun was fractured into a romantic coquettish knot." - Michele McQuillan

    Bazaar in Bloom Moroccanoil 2

    Get The Look.

    1. Start by shampoo with the Moroccanoil Hydrating Shampoo. If the hair has some movement add a little Moroccanoil Curl Defining Cream to enhance the natural movement. Use your fingers to create a slightly messy center-parting and let the hair air dry/dry naturally.

    2. Once dry, if the hair is straight and needs a little more movement at the hairline -  spray with the Moroccanoil Dry Texture Spray for grip and randomly tong in different directions to create a more natural irregular wave.

    3. Run your fingers through the hair to break up the curls. When you’re happy with the front, pull into a ponytail. Spray more Moroccanoil Dry Texture Spray if you need to or if the hair is too silky.

    4.  Loosely twist ponytail into a flat messy bun. Leave random ends of the hair out so it’s not too neat and pin to secure the shape.

    5. Spray the bun with Moroccanoil Luminous Shine Hairspray Medium.  At the front hairline use your fingers to back brush and create softness, pulling pieces out or pinning bits back.

    Bazaar in Bloom Moroccanoil

    For more how-to content from Moroccanoil, click here. 

  • The Perfect Bun | Adelaide Fashion Festival

    evo hair teamed up with the Clip Joint Creative Team and C/MEO to bring us seven simple steps to achieve the perfect bun, as seen on the Adelaide Fashion Festival runway.

    Get The Look.

    The Perfect Bun with evo Hair 1. Start with a center part.
    The Perfect Bun with evo Hair 1 2.  Use evo tyler teasing brush to section out loose pieces of hair around the hairline.
    The Perfect Bun with evo Hair 2 3. Heavily spray hair with evo builders paradise working hairspray.
    The Perfect Bun with evo Hair 3 4. Sprinkle evo haze styling powder into crown.
    The Perfect Bun with evo Hair 4 5. Create a ponytail at the nape and secure with evo mister fantastic hair bungee. Twist hair and wrap around the ponytail to create a bun.
    The Perfect Bun with evo Hair 6 6. Secure bun with bobby pins.
    The Perfect Bun with evo Hair 5 7. Move the front pieces of hair away from the face and spray with evo builders paradise working hairspray.

    For more evo step-by-steps, click here.

  • Olaplex No. 2 Back Bar | Mini Treatments

    No2-Olaplex-BackbarOlaplex is not just for colour clients!

    Olaplex No. 2 Backbar can also be used in a range of ways on virgin or chemically treated hair to repair and protect. Discover how to implement the Olaplex Express Backbar Mini Treatment and uncover a range of other Olaplex No. 2 Backbar applications below.

    Grow your salon business with Olaplex. Use Olaplex No. 2 on every client, every service.

     

    1. Express Backbar Mini Treatment

    With the 2000ml back bar dispenser of Olaplex No. 2 Bond Perfector, your salon is able to perform express treatments. These treatments should take at least 10 minutes and can be utilised as an easy up-sell for your clients.

    1. Apply a generous amount to the hair. You want to use more Olaplex No. 2 Bond Perfector than you would a normal application of conditioner – the hair should feel extremely saturated.

    2. Comb through the hair. This additionally serves as a great detangler.

    3. Allow a minimum of 10 minutes processing time. The longer that Olaplex No. 2 Bond Perfector is left in the hair, the more effective it will be.

    4. Rinse, shampoo and condition as normal. Add moisture and/or protein as required by the hair.

    Benefits of an Express Back Bar Mini Stand-Alone Treatment: 

    • Quickly and easy service to perform in between chemical services or while undertaking a drastic colour change.
    • Builds and repairs bonds in damaged hair to restore the integrity of your client’s hair.
    • Reduces porosity of your client’s hair to make their colour last longer and prevent fading.
    • Increases elasticity of your client’s hair and restores client’s hair to its natural state.

    Olaplex-No2-bottle

    2. Cutting Lotion

    Save even more time by using Olaplex No. 2 as a cutting lotion when you are doing a mini treatment as above. Simply offer as an add-on to their cut and blow-dry.

    TOP TIP: Don’t forget to always shampoo and condition before drying/styling.

    Olaplex-No2-cutting

    3. Detangle

    After backcombing, rinsing highlights, or simply with tangled or hard to manage hair, you can apply Olaplex No. 2 to detangle for ease of future colour application or cutting. Olaplex is great for taming unmanageable hair and preventing tangles.

    TOP TIP: This is also great for children – apply a quick Olaplex treatment to tame ratty, unmanageable hair.

    4. Boost Natural Curl

    By increasing elasticity, Olaplex can take your client back to their natural texture and elasticity. Use mini treatments of No. 2 to reform lost curls on over-processed hair.

    TOP TIP: You can even use a small amount of Olaplex No. 2 as a leave-in and blow dry into the hair.

    5. Soften Wiry, Grey Hair

    Utilising Olaplex No. 2 to soften wiry, grey hair is a perfect way to offer to even more clients who may not have colour or chemical services. Simply perform the express mini treatment as above.

    Olaplex-group

    6. Beard Treatment

    Apply on cleansed beard with mascara wand to ensure it does not contact skin. Avoid areas around lips and mouth, saturate with No. 2. Let sit 15 minutes, rinse, shampoo, and condition.

     

    Keep up to date with Olaplex by following @olaplexau and using the hashtag #olaplexau

     

    Become an Olaplex Stockist

    Click here to become an Olaplex stockist.

  • evo Hair for Bibhu | NYFW

    Synonymous with strong and sophisticated women, Bibu's Spring 2017 Collection encapsulated the belle époque period; a time of innovation and opulence throughout Europe. Luxurious silks, tulle ensembles adorned with pearls and crystals were perfectly matched with soft waves created by Lauren McCowan for evo hair.

    Using evo builder’s paradise throughout the look, Lauren created flexible a flexible look with strong hold. evo haze was used around the hairline to frame the face and add texture. The end look was sophisticated and timeless; the perfect look for the modern 'it girl'.

    "Throughout the ages, sophistication never dates. " – Lauren McCowan evo hair for Bibhu

    evo Hair Bibhu 1 1. Apply evo mister fantastic blowout spray to the crown of the head and front hairline.
    evo Hair Bibhu 2 2. Blow-dry evo mister fantastic blowout spray into the hair using evo bradford pin bristle brush. create a side fringe and clip away.
    evo Hair Bibhu 3 3. Using a flat iron, create small bends in one direction then release to create new bends further down the shaft. Work in large vertical sections around the head to create uneven waves through the hair.
    evo Hair Bibhu 4 4. Loosely plait the hair in large sections to hold the wave in place. this will prevent dropout.
    evo Hair Bibhu 5 5. Lightly spray with evo builder's paradise working hairspray to create flexible hold.
    evo Hair Bibhu 6 6. Once the hair is set, separate waves with evo roy wide tooth comb.
    evo Hair Bibhu 7 7. dust in evo haze styling powder on the crown and through the fringe area for texture.
    evo Hair Bibhu 8 8. Sweep hair to just in front of the ear, twist the section and secure with pins.
    evo Hair Bibhu 9 9. Set shape with evo builder's paradise working hairspray to finish.

     

    Click here for more evo how-to's. 

  • Introducing Reuzel Beard Balm & Reuzel Beard Foam

    Your Beards New Best Friends

    As Reuzel continues to provide discerning gentlemen and crazy Scumbags Australia-wide with pomades, tonics, shampoos and conditioners of impeccable quality, their offering will now extend to grooming products of the Reuzel Beard Balm and Reuzel Beard Foam.

    Reuzel Beard Balm

    Perfect for serious beard enthusiasts.

    06340_Beard-Foam_RGB

    Reuzel Beard Balm is a multi-purpose, light to medium hold balm with a manly, woody scent formulated with shea butter and argan oil. Crafted for your beard and the skin underneath, this balm reduces itch, beardruff, promotes thicker hair, tames rogue hairs, repairs split ends, and softens coarse hairs. With the Reuzel Beard Balm, your beard will appear instantly thicker, moisturised, full, soft and healthy.

    Features & Benefits
    • Helps seal in moisture and protect the hair
    • Gives beard a healthy gloss while making it easier to trim and shape
    • Softens coarse and rogue hairs
    • Promotes itch-free beard growth
    • Conditions and helps new growth
    • Eliminates beardruff
    How to Use

    Use the back of your thumbnail to scrape out a pea-sized amount of Beard Balm and rub between palms to emulsify. Run your fingers through your beard, making sure to rub the Beard Balm into the skin where your beard grows to nourish hair at the roots, then spread from root to tip. Don’t forget your mustache and the hair around your mouth.

    Reuzel Beard Foam

    Ideal for knocking out that funky smell.

    Reuzel Beard Foam

    Reuzel Beard Foam is a revolutionary patent-pending leave-in beard conditioner. It deodorises your beard and absorbs quickly helping to tame and control. You’ll look well-maintained with a beard that’s incredibly soft and groomed. Formulated to sooth and condition your beard and the skin underneath, the Beard Foam reduces itch, beardruff, promotes thicker hair, tames rogue hairs, repairs split ends, softens coarse hairs all while knocking out that funky smell. The Reuzel Beard Foam is the perfect pre-treatment before applying the Beard Balm for hold and shine.

    Features & Benefits
    • Beard deodoriser
    • Gives beard a healthy gloss while making it easier to trim and shape
    • Softens coarse and rogue hairs
    • Promotes itch-free beard growth
    • Conditions and helps new growth
    • Eliminates beardruff
    How to Use

    Dispense 2-4 pumps (depending on beard length) into palms and distribute evenly through a clean, towel-dried beard, mustache and face. Make sure to rub the Beard Foam into the skin, making sure to rub beard foam into the skin where your beard grows to nourish hair at the roots. Next, spread Beard Foam through beard from root to tip using a wide-tooth comb to keep the beard soft and smelling fresh. Once beard is dry apply a small amount of Reuzel Beard Balm for shine and hold.

    Find out more about the Schorem Barbers and what they got up to on their Australian Tour earlier this year, click here.

    Click here to become a Reuzel stockist.

  • Moroccanoil for Vera Wang | NYFW

    To contrast the dark and severe aesthetic of the Vera Wang Spring Summer 2017 collection, Paul Hanlon for Moroccanoil focused on enhancing each model’s natural hair texture with subtle waves and healthy shine. With the use of the Moroccanoil Original Treatment and Moroccanoil's new Blow-Dry Concentrate the hair gave off the ultimate cool, sophisticated vibe. Recreate the look in just three simple steps.

    Moroccanoil for Vera Wang 1 1. Start with dry hair and use fingers to rake one pump of  Moroccanoil Treatment from root to tip. This creates the perfect foundation for styling, hydrating the hair, controlling frizz and boosting shine.
    Moroccanoil for Vera Wang 2 2. Beginning at the nape of the neck, take 3 inch sections of hair and use the Cloud Nine Original Iron in a side-to-side motion from root to tip to create a subtle wave pattern. Continue this process throughout the entire head and then comb through with hands.
    Moroccanoil for Vera Wang 3 3. Using fingers, apply one-two pumps of the Moroccanoil Blow Dry Concentrate to the ends of hair to create subtle separation. Finish with a gentle mist of Moroccanoil Luminous Hairspray Medium.

     

    Click here to discover more Moroccanoil How-To's. 

  • Designer Feature | A moment with Aje

    Born in 2007, Aje is the result of best friends Adrian Norris and Edwina Robinson’s creative passion and determination to bring Australian women clothing that transcends traditional time barriers with its timeless sophistication and wearability.

    Synonymous to effortless glamour, tough femininity and dishevelled elegance Aje is the brand every girl wants hanging in her wardrobe.

    We caught up with one half of the famous designing duo, Edwina, to find out a little more about the brand that has such a big place in the heart of the Australian Fashion Industry.

    In only a few short years Aje has developed a cult-like following, which we were fortunate enough to experience first-hand at their Mercedes Benz Fashion Week Resort ’17 collection showcase, with hair direction from Lauren McCowan for Moroccanoil. Lauren fashioned fresh hair with movement and soft texture detailed out by applying Moroccanoil Treatment through the hair for separation. Recreate the look for yourself in a few simple steps, here.

    How long have you been in the industry?

    I have been working in the fashion industry in different guises for more than fifteen years and it never ceases to surprise me. It’s a very complex industry.

    What sparked your love of fashion?

    My grandmothers both had exceptional taste in clothes and from a very young age I remember being enamoured by the textures within their wardrobes. Fashion has always been an undercurrent, if not the directive in my life.

    What is your all-time favourite piece of clothing?

    I love pieces of clothing that tell a story - my favourite pieces are those that I have collected when travelling. Not necessarily the most expensive pieces in my wardrobe, rather often the opposite. I have this amazing calf skin leather wrap top with exaggerated 3/4 puff sleeves that my fiancé and I found in Les Puces in Paris. The day was a beautiful day so the memories are etched into this piece.

    What inspires you the most?

    Style is a means of individual self-expression, almost like a physical psychology of the soul. This constantly inspires me - the way you can tell so much about someone’s inner workings by the way they put themselves together on the outside.

    What can we expect to see from you as we move into summer?

    More of our signature contrast between tough and feminine and more dishevelled elegance. We have been inspired by land and sea for our SS16 collection entitled 'Terra a Mare' - both the physical landscape and the uniforms of naval and military officers.

    Guilty habit?

    A glass of wine at the end of the day.

    Worst fashion moment?

    I was definitely quite experimental with style in my school days. At the time I felt like I was a forward thinker, but in hindsight I think I was just in another realm altogether - one I’m glad to have moved out of!

    One thing you can’t live without?

    He knows who he is.

    Recreate the look from the Aje Resort 2017 Collection showcased at Mercedes Benz Fashion Week 2016. Get The Look here.

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