Monthly Archives: February 2015

  • 2015 Hair Trends Straight from New York Fashion Week

    With Mercedes Benz New York Fashion Week AW 2015 over for another year, the latest hair trends are firmly on our radar for the upcoming Winter season. The 2015 hair trends that we've seen grace the catwalk are certainly set to take our Autumn/Winter wardrobe to the next level. With up-do's plenty-full and new takes on old classics, the teams from Moroccanoil and Alterna have crafted looks to suit every style.

    We break down each of the looks and give you tips from some of the worlds most highly regarded stylists.

    Altuzarra | Moroccanoil

    2015 hair trends MoroccanoilTo complement Joseph Altuzarra’s rich textures, colours, embroideries and lacquered lace, Odile Gilbert for Moroccanoil created a textured chignon with a high-shine, wet finish.  Inspired by women who take pleasure in dressing up, the up-do was organic and modernly elegant.

    TIP: To create a rough texture, use a generous amount of Moroccanoil Volumizing Mousse and rake through before roughly drying the hair.

    Badgley Mischka | Moroccanoil

    2015 hair trends Moroccanoil 1 Inspired by the collection concept but with a modern twist, Peter Gray for Moroccanoil created the sexy “Stride of Pride" hairstyle – a loose, textured twist with a sexy edge.  To complement the collection, the style was finished with a gilded rose. This look would be perfect for a formal occasion with all of the glamour of an up-do but simplicity of of effortless waves at the back.

    TIP: To ensure even crown height, count the number of brush strokes and gradually increase strokes as you work towards the top of head (try using the Moroccanoil Boar Bristle Teasing Brush).

    Zac Posen | Moroccanoil

    2015 hair trends Moroccanoil 3We love this vintage look and hope to see a lot more of it throughout the season. Odile Gilbert  was the mastermind behind this look, creating a “controlled glamour” style that is modern and masculine in the front and feminine and chic at the back.

    Cushnie et Ochs | Moroccanoil

    2015 hair trends Moroccanoil 2 Undeniably our favourite look from Autumn/ Winter 2015 so far, this look is so unique yet completely wearable. Inspired by the collection and the contrasting textures found in space, Antonio Corral Calero created the hair style showcasing the duality of soft and strong—distinctly different, but undeniably connected.

    TIP: Use Morccanoil Styling Gel to smooth down the roots to keep hair fly-away-free but with just the right amount of shine.

    Delpozo | Moroccanoil

    2015 hair trends Moroccanoil 6 It was all about the colourful accents at Delpozo' show. Staying on the hair accessories trend, Antonio Corral Calero, Moroccanoil’s global creative director, incorporated the designers’ custom-made, voluminous hair pieces into the style by creating the perfect foundation: healthy, hydrated hair.

    TIP: A cocktail of Moroccanoil Original Treatment and Moroccanoil Hydrating Styling Cream act as the perfect foundation for any healthy and glamorous style.

    Marchesa | Moroccanoil

    2015 hair trends Moroccanoil 5 Inspired by the soft sensuality and opium desire of the 1920’s Gatsby-era, Antonio Corral Calero for Moroccanoil created the glamorous faux-bob style at the Marchesa show. A trend we're seeing a lot more in 2015 is the faux-bob and this unique look shows it done to perfect using the Moroccanoil range.

    TIP: Brush out your tight curls with the Moroccanoil Boar Bristle Classic Brush to give soft, shiny waves.

    Monique Lhuillier | Moroccanoil

    2015 hair trends Moroccanoil 4 At the Monique Lhuillier show there were this time not one but three distinct hairstyles created by Bob Recine. The three styles were inspired by the individuality, edginess and sultriness of the modern woman. Monique’s modern twist on 1920’s feminine silhouettes, created the perfect foundation for the sensual and sculpted styles. The Top Knot, Asymmetrical Ponytail and Straight Style capture some of the key looks of the season.

    Lela Rose | Alterna

    2015 hair trends Alterna Hair CareRenowned editorial stylist Esther Langham created this gorgeous up-do for Lela Rose. An effortless do that has to be one of the hottest hair trends for 2015.

    TIP: Use Alterna Bamboo 48 Hour Sustainable Volume Spray to accentunate your hair's natural texture.

    Georgine  | Alterna

    2015 hair trends Alterna Hair Care 1The overall look for Georgine was a tribute to the 20s/30s, but with an element of the  70s with the shape of the curls. It’s very “European Café” style – very strong and modern.

    TIP: For those of you with tight curls like this, use Alterna's Kendi Dry Oil to help control frizz and give extra shine.

  • How To: Sleek Ponytail from TOME NYFW 2015

    evo hair once again saw itself and the forefront of New York Fashion Week as Lauren McCowan and her team from the evo New York Study Tour styled TOME's Autumn Winter 2015 runway show. Creating an effortless yet sleek ponytail, Lauren's hair direction was the perfect compliment to TOME's tailoring. In six simple steps this post will give you the tips to recreate this stunning sleek ponytail yourself. Your go-to hairstyle for the upcoming winter months.

    evo hair sleek ponytail TOME 2015

    "The inspiration for the look came directly from tome’s collection, they have become synonymous with classic structure and exquisite tailoring, but with unexpected finishes and fabrics. the looks for the collection were quite ladylike, so we wanted to bring a sport luxe feel to the hair and a really effortless finish to offset the tailoring of the collection; maintaining that hint of the unexpected. An effortless sleek ponytail that brings out the shape of the face with texture and
    separation, enabling the focus to remain on the tome collection and to add a sporty edge to ladylike construction" - Lauren McCowan Hair Director

    vo hair sleek ponytail TOME 2015 1

    Step 1

    Spray in evo root canal around the front hair line, through the sides and the top of the head to the crown and comb back with a wide tooth comb. Dry with a blow-dryer.

    Step 2

    Layer evo shebang-a-bang over the front of the hair and rake in for separation and texture.

    Step 3

    Set the sides of the hair with evo helmut light hairspray and work hair into a low ponytail at the nape of the neck.

    Step 4

    Using a thin elastic or hat elastic and secure hair into a tight ponytail at the base of the hair.

    Step 5

    Detail ponytail with evo shebang-a-bang sprayed only into random areas of the tail, for an unexpected clash of texture and definition.

    Step 6

    To control flyaways around the front of the hair, use a touch of evo casual act to control the front hairline without looking too done.

    evo hair sleek ponytail TOME 2015 2

    The Autumn Winter show this year was not just your average collection showcase, but also the début of Sarah Jessica Parker's shoe collaboration with TOME. The evo team were given the rare and exciting chance to meet the fashion queen herself backstage, the ultimate fashion week experience for the lucky team.

    Find out more about the evo brand here and how you can become an evo stockist. 

  • Cloud Nine Hair | The Minimalist

    Minimalism, the clean slate of fashion, the class act, the reserved sibling of ornamental trend. Minimalism describes movements in various forms of art and design, especially visual art and music, wherein artists intend to expose the essence or identity of a subject through eliminating all non-essential forms or features. This concept is about putting the power of Cloud Nine Hair on show with a clean, crisp background. No tricks, no distractions, the styling and silhouette are clean and simple to give way to effortless hair that every girl wants to have.

    The Minimalist features eight unique looks that capture the essence of simplicity whilst still giving a jaw-dropping impact. Reflecting the versatility of the Cloud Nine Hair styling range, each look relays the endless capabilities of the tool portfolio. The styles are fashion forward and bring runway worthy hair to life, yet are accessible to every women.

    Cloud Nine Hair

    This campaign has been designed to reflect the diversity of the Cloud Nine styling range with each of the featured looks depicting a style that can be crafted using the entire Cloud Nine hair styling range. Unlike previous Cloud Nine campaigns, The Minimalist showcases looks that can be created using multiple tools from the hair straightener range, the curling wand range and of course Cloud Nine's signature heated roller system, The O.

    Created in New York by Cloud Nine Creative Director, Lauren McCowan, The Minimalist encapsulates the true spirit of the fashion capital of the world. In support of the hero shots, Lauren also crafted a short film to bring The Minimalist  to life. The film will make its début at the  Australia Hair Fashion Awards 2015, after cementing its finalist position in the Hair Fashion Video Award category.

    Cloud Nine Hair

    Hair Director: Lauren McCowan
    Hair Assistant: Jennipher Van Bogart
    Photography: Jessie English
    Styling: Bex Sheers
    Make-up: Ingeborg

    Behind the scenes of The Minimalist

3 Item(s)